V10 Entertainment, the company that recently acquired Vin Di Bona Productions, has appointed a new president to spearhead its strategic growth. Carter Skeath, formerly of Paramount Global, will lead commercial and business development initiatives for V10 Entertainment. The company has also secured global distribution rights to America’s Funniest Videos (AFV), one of the longest-running entertainment shows on ABC. Additionally, V10 Entertainment is expanding its content portfolio with several international distributions across various platforms.

Strategic Leadership Change at V10 Entertainment

The appointment of Carter Skeath as the new president marks a significant shift in V10 Entertainment's leadership structure. Skeath brings extensive experience from his previous role as Senior Vice President of Sales at Paramount Global Content Distribution. In his new position, he will oversee all commercial activities and business development efforts for V10 Studios and V10 Distribution. This includes managing the vast library of content owned by the company.

Skeath’s responsibilities extend beyond overseeing daily operations. He will play a pivotal role in shaping the company's future direction, focusing on expanding its reach and enhancing its market presence. His expertise in sales and distribution will be instrumental in driving V10 Entertainment's growth. With a strong background in media and entertainment, Skeath is well-equipped to navigate the complexities of the industry and capitalize on emerging opportunities. His leadership is expected to bring innovative strategies to the table, ensuring V10 Entertainment remains competitive in an ever-evolving landscape.

Expanding Global Reach Through Content Distribution

V10 Entertainment has significantly expanded its content distribution capabilities, securing global rights to America’s Funniest Videos (AFV). Hosted by Alfonso Ribeiro, AFV has been a cornerstone of ABC's programming for 35 seasons, making it the longest-running primetime entertainment show in the network's history. This acquisition positions V10 Entertainment at the forefront of content distribution, leveraging the show's popularity to enhance its global footprint.

Beyond AFV, V10 Entertainment distributes a diverse range of series internationally and across FAST channels. These include The CW’s Follow Me, Totally Funny Animals, and Peacock’s Blue Collar Auctions. The company’s strategy involves not only distributing these shows but also optimizing their performance across different platforms. By diversifying its content portfolio, V10 Entertainment aims to cater to a broader audience and maximize viewer engagement. The combination of established hits like AFV and newer offerings ensures a balanced approach to content distribution, supporting both legacy and emerging markets.